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Showing posts from January, 2020

Audience Engagement Research - The Blair Witch Project

The Blair Witch Project is an american horror film released in 1999 and pioneered the found footage horror genera. The story focuses on three film students as they try to document a local legend about paranormal activities in the woods, know as the Blair Witch. The students take cameras and camping equipment into the woods in order to uncover and record the mysteries of the Blair Witch. The students begin to experience progressively more and more paranormal experiences as they spend days in the woods, until they are confronted by the Witch. We Chose to review this film for our audience engagement research due to the fact that we share a similar genera to this film. Additionally, the film has a very low budget look, lacking very high end video quality and with points of the film that are deliberately confusing to the audience. They due this in order to show the plight of the characters fear in the movie, characterizing the protagonists through cinematography. The budget style of film ...

Audience Engagement Research - The Cabin In The Woods

The Cabin In The Woods is an American Horror film released in the year 2012, distributed through the producer Lionsgate. The plot follow five college students as they are beset upon by monsters created in a lab, all at the same time making jokes about tropes of the horror genera. In this sences the film has a few humorous moments, however at large it is a tense horror film. We Chose to review this film for our audience engagement research due to the fact that we share a similar genera to this film. What this film does that we find similar to our film is how they do not fully explain the situation the protagonists are in early in the film. They keep information hidden from the audience in order to create a greater sense of suspense and intrigue, something that we plan to imitate in our film. The way in which The Cabin In The Woods marketed itself seems to be a rather standard form of marketing. The film was marketed using the standard practice of movie trailers, which is a useful to...

Art of the Title Class Activity

Today in class we analyzed a few title sequences from the art of the title website. One opening that stood out to me specifically was the opening sequences for Austin Powers International Man Of Mystery. While the genera of film is significantly different from the genera that our team is following, something that I noticed about Austin Powers was how it established tone immediately. By having an upbeat, over the top opening the film quickly establishes the tone of the film that will be present throughout the rest of the film. If we do the opposite in our film, with having our opening be more distressing and quick paced, we should be able to establish a better tone in our opening scene. While our teams film is quite different from Austin Powers, the lesson of tone learned is still very valuable for our film.

Audience Engagement Research - Life

Life is a extraterrestrial horror film that was released in 2017. The plot follows the story of six astronauts on the international space station. It uses suspense and mystery to create an atmosphere of horror and unease throughout the majority of the movie. We Chose to review this film for our audience engagement research due to the fact that we share a similar genera to this film. With our film also being a horror film where we try and keep the "monsters" hidden from the audience for most of the film, not revealing what exactly is chasing or hunting the main actor of the film, we figured that our film would share a similar target audience to the film Life. The way in which life marketed itself seemed to be a rather standard way, with a few unique things about it. Life marketed through the use of television add, movie trailers, posters at theaters, and most other standard forms of film marketing. What life did that was interesting was that in the trailer of Life there wa...

My Target Audience

When creating our movie opener, my team and I were not filming for a specific target audience based around age or gender or the like. However, while creating our film opening our team and I did have a target audience based around our genera. From our genera, we can extrapolate who our target audience would be as well as their characteristics, namely; 1. Age: Young, ~ 16-28 2. Gender: Male 3. Geography: Western nations 4. Income Level: Middle class 5. Education level: ~ Bachelors degree Our Product will be appealing to these demographics due to the track record and the history of horror films, as these are the main target demographics for films in the Horror Genera.

Feedback and Revision

After review and critique, my team and I have decided on a few different ways in which we can improve the quality of our film. While it was not the most enjoyable of events to pick apart our film, it was a useful exercise for my team and I. After revision, we have decided that we need to alter our film in three main ways First, we need to standardize our use of cameras. Throughout the film we chose to use different cameras to try and get different angles and different types of shots. This caused the quality of our film to vary from shot to shot. In order to fix this issue we need to standardize and use a single camera. Secondly, we need to standardize the audio of our film and correct the areas where we had issues with it. During the editing we found out that the audio of one of our scenes was corrupted, and we put in a placeholder for our midterm submission. We will go back to our filming location to rerecord and correct our audio. Finally, we need to make our plot a bit more co...

Use Of Conventions

Or film largely follows the conventions of both standard cinema production as well as the conventions of the horror genera. One of the conventions that we use from a story telling perspective is to deliberately keep the opening scene vague. This is done in order to build suspense and intrigue in the audience, both conventionally and in our film. Another convention we use is to follow the main character in a chase scene. Both conventionally and in our film this is used to build action as well as a sense of fear. We don't particularly try to address an social groups in our film. I suppose that inadvertently we address the social group of criminals and psychopaths in our film, as we make the main antagonists both of these things.